Global Travel Retail is all about experience — and this Godiva installation at Amsterdam Schiphol is the perfect example. Designed and produced by Eurodisplay, the wall turns a simple product presentation into a journey of discovery.
With its marble backdrop, golden details, and elegant lighting, the display radiates luxury. At its heart, a transparent LCD screen creates instant stopping power, showcasing Godiva’s iconic chocolate collections in a modern, high-tech way. Travelers are invited to interact with the brand through a touchscreen quiz. Their answers trigger LED signals on the wall, guiding them directly to the chocolate that suits them best.
This blend of storytelling, design, and smart technology makes the installation an eye-catcher in one of the busiest airports in the world — and an irresistible invitation to indulge.
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